cupcakes counting

Cupcakes and Counting

Cupcakes and Counting is a bespoke cake atelier based in Swords, specialising in stunning wedding cakes and eye-catching custom bakes. Cakes are meticulously designed and hand-crafted to the clients’ vision while incorporating Jen’s signature style.

Unit 2, River Mall, Swords, County Dublin, K67 RD93

Tue-Fri: 10am-5pm, Sat: 10am-2pm

About Us

Originally from the Philippines, Jen was a trained neuro and surgical theatre nurse, who quit her position in the summer of 2019 to pursue her dream of becoming a professional cake artist.
While mostly self-taught, she definitely has a very special talent for sugar sculpture and creates stunning and unique edible art. Her talents are recognised world-wide (with over 27K followers on Instagram) and she is in high demand for teaching her craft across the globe.



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Product Ranges

Wedding Cakes, Birthday Cakes, Specialty Cakes & Cupcakes.


Direct orders


Baked Goods, Beverages, Coffee